Founded by Traci Nichole, H40 is dedicated to those who embrace their natural hair. Whether it's kinky, coily, short, long, or close to no hair at all; we embrace you! Not to  mention we welcome those who are getting ready to begin their natural hair journey. We take pride in encouraging you to make the right decisions when taking care of your hair, and we welcome all of our fellow #NATURALISTAS to share with us your hair story.We honor your natural tresses and hope that you enjoy the info we have to pass on.

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