U’NEEK BEAUTY was developed by Neeka Rooks, a year after having to start her hair journey over. Prior, she used a variety of chemical base products that were harmful to the body and the hair. She started mixing her own ingredients in her parents kitchen to avoid any toxins that were being used at your local stores. Neeka began to explore different organic oils and products to grow her hair back and to maintain a healthy scalp. Neeka spent long nights in front of her computer educating herself on the need of different ingredients for each type of hair. Month after month, her hair grew just from mixing her own ingredients. She then began to use her platform on social media to expose her hair journey. This allowed her to gain an audience of young women to help them transition over to the natural side and helped them achieve their hair goals. Her audience wanted the recipe. Now, she’s giving it to you!